I am way overdue for a new blog post, especially because there appears to be some confusion from time to time about the selecting of an appropriate title for a Technorati tag page article. Not that I wouldn’t love to write an article titled with some of the great titles that you send me, but the Technorati tag page articles, where you get your backlink inserted, are quite simply just generic topical-type of articles. Wait, let me back up. I would never write anything generic! My articles are interesting and captivating, if I do say so myself. I spruce and spice and sprinkle with humor and lively creativity 
But,to further clarify, I am writing for you what I call a “snapshot” article that only gives a short glimpse into the subject material.
So, for example, if you have a website that is centered around interior decorating, I can’t have a title like, “Interior Decorating: The Total Home Makeover.” Remember, Technorati is a blog search engine– the way it works is this: people “tag” their blog entries with a keyword such as “interior decorating.” Then if they are lucky enough to have a high enough authority ranking on Technorati (of 100 or greater), then their post shows up on the tag page for that keyword. Where I come in is I write the tag page articles that you see at the head of these “tag pages.” My article comes first and then below it you will see a dozen or so (depending upon the popularity of the blogged-about subject) entries from people’s blog posts that have been “tagged” with that keyword or keyword phrase that I have written the article about at the head of the page. Getting back to the titles– if your website’s central theme was “interior decorating”, I would write the tag page article entitled just that– “interior decorating”, “interior decorator”, or something similar. We stick to simple keywords and keyword phrases for these Technorati tag articles. The freedom comes in the anchor text. As long as it is relevant to the title and subject, we can have a little bit more leeway with your chosen anchor text that I place in the body of the article that links back to your website. In the example given, the anchor text could be the same as the title of the article, or it could be “interior decorating supplier” or a wide variety of other phrases that you are trying to optimize for in the SERP (Search Engine Results Pages).
To find out if the keyword title would be appropriate for a tag page (remember, they are usually only 1,2,or 3 words long), go ahead and type in: http://technorati.com/tag/whatever-you-want (the “whatever-you-want” part of the url is a keyword that you want an article written about with your backlink in it). So, for example, if you wanted me to write a Technorati tag page about motorcycles, you might type into your browser http://technorati.com/tag/motorcycle and you would see that this page would probably be a good choice because there is a lot of content on this page of Technorati where people have blogged about things having to do with motorcycles. If you typed in http://technorati.com/tag/motorcycle and there was only one or two entries on the page or you came up with a “Page Not Found,” you would want to rethink the title for your tag page article. Remember, Google loves content!
Let’s say that you picked http://technorati.com/tag/animals. You can see that on this page there is already an article. It is taken. I cannot write another article entitled “animals” because there is only one article for each tag page/each keyword. Another example– say you want article to be written with your backlink on this tag page: http://technorati.com/tag/airplane. As of this writing it appears to be available because you see no article there, only: “Welcome to the ‘airplane’ tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have “tagged” with ‘airplane’.” This means it is available for me to write an article for you there and get it published with your backlink in it. So you then ask me to check if it is really available, because sometimes it may have no article there, but when I log in to my BlogCritics account I see that someone has already claimed it. If it has not been claimed, I claim it and write the article for you. If it has been claimed, we look for something else, such as the plural– “ariplanes”, or even a two-word phrase with “airplane” in it.
I hope that this can speed up the process of getting your articles published and avoiding confusion. I really appreciate working with all of you. This has been a fun, exciting, and successful venture!
Patrick at SEOTagWriter.com
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